Caitlyn Carr Named President & CEO by Coca-Cola Bottlers’ Sales & Services Company, LLC Board

The Board of Directors of Coca-Cola Bottlers’ Sales & Services Company (CCBSS), a firm owned by nearly 70 independent North American Coca-Cola bottlers, has elected Caitlyn Carr as its new President and CEO, effective Monday, June 3, 2024. Carr, who will report to the CCBSS Board of Directors consisting of 17 senior executives from 15 different U.S. Coca-Cola bottlers and the Coca-Cola North America Operating Unit (NAOU) leadership, will oversee all business functions, including a shared services organization impacting thousands of customers and Coca-Cola System associates daily, as well as more than $70 billion in procurement spend.

In her new role, Carr will join the senior executive leadership of the Coca-Cola System, collaborating closely with peers in the North America Coca-Cola Bottling System, NAOU, and The Coca-Cola Company (TCCC). She succeeds Brandi Shortt, the outgoing President and CEO of CCBSS.

Shortt expressed enthusiasm for Carr’s appointment, stating, “CCBSS is thrilled to welcome Caitlyn into her new role!” She added, “Caitlyn’s extensive tenure across the Coca-Cola ecosystem, coupled with her background in the beverage sector and collaborative efforts with our bottling partners, brings a unique and strategic viewpoint to our operations.”

Carr, who has been with the Coca-Cola System since 2001, has more than 23 years of progressive experience in strategy implementation and deep beverage industry knowledge. Her transformative leadership has generated significant savings while driving cultural advancements, associate development, and organizational change to improve performance and customer service.

She has held various roles within CCBSS and other Coca-Cola System entities, including Coca-Cola Enterprise (CCE), Coca-Cola Supply, and Coca-Cola Refreshments (CCR). Carr’s previous titles include Vice President, Customer Business Solutions (CBS); Vice President, Strategy & Operations Procurement; Director, Strategy & Insights Procurement; Director, Packaging Technology; and Director, Engineering Commercialization and Program Management.

Carr’s experience will be instrumental as CCBSS continues its innovative, collaborative, and efficient strategies in support of the Coca-Cola Bottling System in North America.

She holds a BS in Industrial and Systems Engineering from the Georgia Institute of Technology and enjoys spending quality time with her two teenagers, embarking on adventurous travels with friends and family, and taking long walks with her two dogs.

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