
XPENG to Showcase AI-Powered Future of Mobility at IAA 2025
XPENG Motors, one of the fastest-rising innovators in the global smart electric vehicle (EV) industry, has confirmed its participation in the upcoming IAA Mobility 2025, to be held in Munich from September 8 to 14. Under the bold theme “AI Transforms the World,” XPENG will highlight its latest breakthroughs in artificial intelligence, electrification, and next-generation mobility designed for the European market.
Visitors can find XPENG at Booth C20 in Hall B1, where the company will reveal a lineup that blends advanced AI integration with sustainable design. This will not just be an exhibition of vehicles, but a full-scale presentation of XPENG’s evolving vision: to redefine human mobility through AI-driven ecosystems.
Bringing the AI Tech Tree to Europe
At the heart of XPENG’s showcase will be its AI Tech Tree ecosystem, a holistic framework that integrates intelligent driving, smart cockpit experiences, connected services, and robotics. This system represents XPENG’s belief that vehicles should not only move people but also interact seamlessly with them, learning from daily use and enhancing productivity, safety, and comfort.
One of the major highlights will be the European debut of the new XPENG P7, a pure electric sports sedan that embodies the company’s AI-driven design philosophy. Alongside it, XPENG will present IRON, its humanoid robot, a bold demonstration of how the company envisions AI as an extension of mobility. IRON is designed to interact, assist, and adapt, signaling XPENG’s long-term ambitions that stretch beyond cars into AI-enhanced lifestyles.
XPENG’s full-electric lineup at IAA will also include:
- XPENG X9 MPV – a versatile multi-purpose vehicle tailored for families and business users.
- XPENG G9 – the flagship SUV combining long-range performance with luxury and smart driving.
- XPENG G6 – an ultra-smart coupé SUV balancing sporty design with advanced technology.
- XPENG P7+ – the world’s first AI-defined smart sedan, designed to continually evolve through AI upgrades.
Together, these vehicles demonstrate XPENG’s leadership in autonomous driving, intelligent cockpits, and AI-powered solutions that are reshaping mobility.
A Milestone for XPENG’s Global Expansion
XPENG’s presence at IAA Mobility 2025 is more than a product showcase — it represents a strategic milestone in the company’s global journey. Europe has been identified as a crucial growth region, with consumers who are increasingly prioritizing sustainability, advanced technology, and connected experiences in mobility.
By bringing its AI ecosystem and expanding lineup directly to European audiences, XPENG is reinforcing its ambition to become the world’s premier AI-driven mobility technology company.
“Our presence at IAA Mobility 2025 represents a leap in global intelligent transportation,” said Dr. Brian Gu, Vice Chairman and President of XPENG. “We’re not just showcasing products – we’re presenting an entirely new ecosystem where AI transforms every aspect of human mobility. This is about redefining what vehicles mean in daily life, from energy efficiency and safety to productivity and entertainment.”
Spotlight on Europe
Europe is one of the most competitive EV markets in the world, home to long-established automakers and a fast-growing demand for zero-emission transportation. XPENG’s participation at IAA signals its readiness to meet the region’s evolving expectations.
By focusing on AI-powered autonomy, smart charging solutions, and user-centric design, XPENG positions itself as more than just another EV manufacturer. Instead, the company aims to be seen as a mobility ecosystem provider — where vehicles, AI assistants, robotics, and digital services converge.
The inclusion of IRON, XPENG’s humanoid robot, emphasizes this broader vision. It suggests a future where transportation technology goes beyond the road, integrating seamlessly into homes, offices, and smart cities. For European consumers and policymakers, this signals XPENG’s intention to contribute not only to mobility but also to the larger conversation about sustainable and intelligent societies.
Press Conference and Event Highlights
The company has scheduled its official press conference for 9:20 AM on September 8th at its exhibition space in Hall B1, Messe Munich. During this event, XPENG will provide further insights into its European strategy, product roadmaps, and ongoing AI innovations.
Attendees can expect to learn more about:
- XPENG’s next steps in expanding across European markets.
- How its AI Tech Tree ecosystem will enhance the driving experience.
- Plans to integrate robotics and AI into mobility in ways unseen before.