Chinese new energy vehicle company SERES Auto has launched its MF platform for smart luxury vehicles. This platform integrates safety, powertrain, chassis, and software technologies, allowing SERES to meet evolving market demands and consumer expectations.
“Our development at SERES Group focuses on a ‘user-centric’ approach and software-defined vehicles,” said Zhang Xinghai, founder and chairman of SERES Auto. “We aim to expand our technological leadership and collaborate with global partners to provide SERES users with an exceptional experience throughout the vehicle lifecycle.”
The SERES MF platform emphasizes safety, performance, versatility, and intelligence:
- Safety: Covers over 150 scenarios with more than 200 security features, including 40 security technologies.
- Performance: Offers various power options—compatible with range extender, pure electric, and hybrid power, making it the only platform in the industry with this versatility.
- Versatility: Provides customization and scalability across different vehicle models, from B-Class to D-Class, including sedans, SUVs, and MPVs.
- Intelligence: Features a 100% service-oriented architecture, over 1,300 APIs, compatibility with more than 5,000 applications, and OTA upgrade capability for continuous updates and functionality.
SERES excels in areas such as e-drive, manufacturing, range extension technologies, electronic architectures, and intelligent super e-Drive technology platforms. The company plans to enhance its service systems, establish local sales companies, and build factories overseas.
Currently operating in over 70 countries, SERES is expanding in key regions like Europe, MENA, and Latin America. It has seen steady growth and ranks among the top 5 luxury brands in China, according to the CPCA ranking (January 1 to March 10, 2024).
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