FieldBee Vision Wins Gold for Digital Technology Innovation at LAMMA Innovation Awards 2026
FieldBee, a leading European provider of high-quality, intuitive, and affordable precision agriculture technologies, today announced that FieldBee Vision has been awarded Gold Winner in the Digital Technology Innovation of the Year category at the LAMMA Innovation Awards 2026. The recognition was presented at LAMMA Show, the United Kingdom’s premier exhibition for agricultural machinery, technology, and equipment innovation.The award highlights FieldBee’s continued commitment to advancing intelligent, accessible farming solutions that empower growers, OEMs, and agricultural robotics companies worldwide.
A Core Component of the myFieldBee Ecosystem
FieldBee Vision is a flagship solution within the newly launched myFieldBee ecosystem, a unified digital platform designed to bring together FieldBee’s full suite of precision farming technologies. The ecosystem seamlessly integrates navigation, autosteering, ISOBUS, and data intelligence into a single environment that supports the complete agricultural workflow—from planning and execution to monitoring and reporting.
By centralizing these capabilities, myFieldBee enables farmers to make better-informed decisions, optimize inputs, and manage operations more efficiently across diverse field conditions.
The First Modular Retrofit Vision System for Agriculture
FieldBee Vision represents a major advancement in agricultural automation as the first modular retrofit vision system built specifically for farming applications. Powered by next-generation camera technology and an AI-driven architecture, the system delivers scalable, integrated autonomous steering and real-time variable rate application.
Key capabilities of FieldBee Vision include:
- RTK-based autosteering for centimeter-level precision
- Visual odometry using RGB and NIR cameras to maintain accuracy when GPS signals are unreliable
- AI-powered crop sensing with Enhanced Vegetation Index (EVI) analysis
- Full ISOBUS compatibility for section control, rate control, and automatic Variable Rate Application
- Instant generation of application maps to optimize fertilizer and chemical usage
By combining RTK positioning, advanced camera vision, and artificial intelligence into one cohesive solution, FieldBee Vision delivers reliable, intelligent performance for critical farming operations.
Intelligent Autonomy Beyond Precision
Precision alone is no longer enough—modern farming demands intelligent autonomy,” said a FieldBee spokesperson. “FieldBee Vision goes beyond accuracy by unifying sensing, decision-making, field planning, and AI-driven support into one powerful ecosystem. This enables farmers to reduce inputs, improve sustainability, and increase productivity, even in the most challenging conditions, such as irregular vineyard rows.”
The system’s dual RGB and NIR camera setup, combined with GNSS support, allows for precise and stable autosteering in environments where GPS-only solutions struggle. These include areas with variable canopy density, uneven tramlines, and narrow or irregular vineyard and orchard layouts.
Tangible Benefits for Farmers and Operators
FieldBee Vision delivers a wide range of practical benefits, including:
- Higher accuracy in difficult GPS environments
- Reduced overlaps and improved fieldwork efficiency
- Lower fuel consumption and reduced fertilizer and pesticide use
- Decreased operator fatigue and labor requirements, including automated mapping
- Versatility across orchards, vineyards, and open-field operations
These advantages translate into measurable cost savings, improved sustainability, and enhanced operational reliability for modern agricultural businesses.
Availability and LAMMA 2026 Showcase
FieldBee Vision will be showcased at LAMMA 2026 in Hall 19, Booth 19.644, where attendees can experience the technology firsthand. The solution will be available for preorder, with the official market launch scheduled for Q3 2026.
With its Gold Award win, FieldBee Vision reinforces FieldBee’s position at the forefront of digital agricultural innovation, delivering intelligent, future-ready solutions that meet the evolving demands of global farming.
About FieldBee
FieldBee is a European company developing CE- and GTU/TÜV-certified precision farming technologies that make advanced agricultural tools accessible to every farmer. FieldBee’s PowerSteer autosteering systems are known for their easy installation, reliability and precision. The company also offers PowerSteer Ready and ISOBUS-compatible systems designed for a wide range of tractors and implements.
With a focus on usability, strong customer support and an extensive partner network — as well as direct sales to farmers — FieldBee is shaping the future of modern precision agriculture.
