Systech Introduces UniSecure artAI: A Revolutionary AI-Powered Authentication Solution for the Life Sciences and Pharmaceutical Industries
Systech, a subsidiary of Markem-Imaje and Dover, has announced the launch of UniSecure artAI™, a groundbreaking artificial intelligence (AI)-powered authentication solution designed to revolutionize brand protection, enhance packaging quality, and ensure patient safety in the life sciences and pharmaceutical industries.
As a fully cloud-based Software as a Service (SaaS) solution, artAI leverages cutting-edge AI technologies such as machine vision, machine learning, and neural networks to provide real-time results and forensic analytics. This Systech innovative technology is designed to help pharmaceutical companies and life sciences brands combat the critical issues of counterfeiting, product diversion, and substandard packaging quality.
Addressing the Growing Threat of Counterfeit Pharmaceuticals
The global pharmaceutical industry faces an escalating threat from counterfeit medicines. According to the National Institutes of Health (NIH), the illicit, fraudulent, or substandard drug market generates up to an estimated $432 billion annually, making counterfeit medicine trafficking one of the world’s fastest-growing criminal enterprises.
Beyond direct counterfeiting, brands also face significant challenges related to false counterfeits, which arise due to flaws in packaging quality inspection. These issues can lead to unnecessary recalls, loss of consumer trust, and regulatory complications.
To tackle these challenges, artAI offers a dual-purpose solution, enabling companies to not only detect counterfeiting and packaging flaws before a product is shipped but also deliver corrective analytics for improved quality control. By Systech integrating forensic intelligence and AI-powered Systech authentication, brands can protect their products in the marketplace while maintaining stringent quality standards.
A Game-Changer in Packaging Authentication and Quality Assurance
Systech’s General Manager, Sreedhar Patnala, emphasized the transformative impact of this new solution:
We are thrilled to introduce artAI, a groundbreaking offering that underscores our commitment to providing cutting-edge solutions to challenges ranging from counterfeiting and diversion to upholding the highest level of quality. artAI enables Systech brands to quickly identify and resolve issues and roll out packaging quality checks and counterfeit protection at scale. It is easy to use, does not require packaging changes, can be deployed rapidly, and provides immediate value.”
By utilizing advanced machine vision and machine learning algorithms, artAI creates a digital blueprint of key features in packaging artwork. This allows for highly accurate pattern recognition and verification, enabling pharmaceutical companies to conduct rapid and comprehensive quality inspections.
The solution also includes a user-friendly mobile application, making it simple for teams to scan products and verify their authenticity in real-time. Additionally, a robust forensic platform is integrated to quickly analyze and resolve issues, ensuring that any inconsistencies in packaging are promptly addressed.
Key Features and Benefits of artAI
1. Fast Deployment & Real-Time Detection: Unlike traditional authentication methods that require hardware integration or modifications to existing packaging, artAI can be deployed quickly and seamlessly. The solution works by utilizing existing product packaging, making it an efficient and cost-effective way to inspect and authenticate products immediately.
2. Advanced Forensic Intelligence: artAI provides pharmaceutical brands with unparalleled forensic intelligence. AI-powered forensic tools allow companies to gather extensive data on packaging inconsistencies, supply chain threats, and counterfeit activities. The in-depth analytics offer actionable insights that empower companies to proactively address vulnerabilities in their packaging and distribution networks.
3. Comprehensive Protection – Both Retroactive & Proactive: One of the most significant advantages of artAI is its ability to protect both existing and future products. Items already in the marketplace are automatically included under the brand protection program, allowing companies to monitor and verify products post-distribution. Meanwhile, inline quality inspection applications ensure that packaging meets stringent quality requirements before the products leave the manufacturing facility.
4. Enhanced Carbon Footprint Reduction: With sustainability becoming a major priority for businesses, artAI contributes to reducing the carbon footprint by eliminating the need to ship physical product samples for forensic analysis. By digitizing the authentication and inspection processes, companies can streamline operations and significantly cut down on waste associated with traditional testing methods.
How artAI is Redefining Brand Protection and Quality Control
The integration of artificial intelligence into brand authentication and packaging quality assurance marks a pivotal advancement in pharmaceutical safety. Traditional methods of brand protection often require costly, time-consuming physical alterations to packaging, such as holograms, RFID tags, or tamper-evident seals. However, artAI eliminates these inefficiencies by leveraging existing packaging artwork, reducing costs and accelerating the implementation of authentication measures.
Additionally, the pharmaceutical Systech supply chain is highly complex, often involving multiple intermediaries and global distribution channels. artAI’s cloud-based, real-time analytics ensure that companies can detect issues at any point in the supply chain, preventing counterfeit products from entering the market and protecting both patients and brand reputation.
Why This Innovation Matters for Life Sciences and Pharma Companies
As the pharmaceutical industry continues to expand, companies are increasingly vulnerable to risks such as counterfeit drugs, regulatory scrutiny, and operational inefficiencies. The need for scalable, AI-powered solutions that can seamlessly integrate with existing packaging and supply chain processes has never been greater.
By implementing artAI, pharmaceutical and life sciences brands can:
- Improve Patient Safety – Ensuring that only authentic, high-quality medications reach consumers.
- Enhance Supply Chain Transparency – Offering real-time insights and forensic tracking across distribution networks.
- Optimize Operational Efficiency – Reducing manual intervention, accelerating packaging inspections, and minimizing false recalls.
- Safeguard Brand Reputation – Strengthening trust with regulatory agencies, healthcare providers, and consumers.
The Future of AI in Pharmaceutical Packaging and Authentication
The introduction of AI-powered authentication solutions like artAI marks the next era of innovation in pharmaceutical security and brand protection. As Systech AI technology continues to evolve, we can expect even greater accuracy in counterfeit detection, improved automation in quality control, and enhanced forensic capabilities. With Systech’s pioneering approach, the future of pharmaceutical packaging authentication will be faster, more efficient, and more secure than ever before.
