
NMMA Strengthens Partnership with Revel Republic to Support the 2025 Chicago International Boat Show
The National Marine Manufacturers Association has officially announced its support for Revel Republic and the upcoming 2025 Chicago International Boat Show, marking a collaborative step toward the continued growth of the recreational boating industry. This partnership reflects a shared mission between both organizations: to strengthen, promote, and expand the boating lifestyle while inspiring more individuals and families to embrace life on the water.
A Cornerstone Event in the Boating Industry
The Chicago International Boat Show has long been regarded as one of the most influential events in the North American boating calendar. Held annually, the show attracts thousands of boating enthusiasts, manufacturers, dealers, and industry leaders who gather to explore the latest innovations, products, and experiences the marine sector has to offer. The event is not only a marketplace for business but also a celebration of the boating lifestyle, creating opportunities for consumers to engage with top brands and discover what the future of recreational boating holds.
By extending its support to Revel Republic, NMMA highlights its confidence in the event organizer’s ability to further elevate the Chicago Boat Show experience. Revel Republic is known for bringing fresh creativity, energy, and a modern approach to event production, making it well positioned to enhance this already well-respected show.
Shared Vision for Growth and Participation
Both NMMA and Revel Republic share the same vision: to ensure the boating industry continues to thrive while reaching new audiences. As boating has gained momentum in recent years, with growing interest in outdoor recreation and water-based activities, there is a pressing need to sustain this enthusiasm and introduce the lifestyle to broader demographics.
“Revel Republic’s expansion in the Midwest represents new energy, creativity, and a shared vision for the future of our industry,” said NMMA President Frank Hugelmeyer. “We look forward to building on our aligned missions and exploring meaningful opportunities for collaboration that will benefit boaters, manufacturers, and the entire recreational marine community.”
The statement underscores NMMA’s focus on industry-wide growth, from manufacturers and suppliers to the boating community at large. By joining forces with Revel Republic, NMMA aims to create an even more dynamic environment where participants can connect, learn, and be inspired.
Delivering Unforgettable Experiences
One of the hallmarks of the Chicago International Boat Show is its ability to deliver memorable experiences for both attendees and exhibitors. For consumers, the show offers hands-on opportunities to explore a wide variety of boats, engines, accessories, and marine technologies. Families and newcomers to boating often see it as the perfect entry point into the lifestyle, offering a space to learn about safety, equipment, and recreational possibilities.
For exhibitors and manufacturers, the event represents a vital platform to showcase innovation, engage directly with customers, and strengthen industry networks. NMMA’s support of Revel Republic ensures that both sides—consumers and businesses—will continue to experience a show that meets high standards while keeping pace with evolving expectations.
Strengthening the Industry Together
Beyond the immediate impact of the show itself, this collaboration reflects a broader commitment to sustaining the recreational marine industry’s growth. With NMMA representing nearly 85 percent of marine products manufactured in North America, its advocacy, research, and event programming play a vital role in advancing the sector. Partnering with Revel Republic adds another layer of creativity and execution to this mission, aligning industry expertise with event production excellence.
Revel Republic’s involvement is expected to not only enhance the Chicago event but also create long-term opportunities for other marine gatherings across the region. Their passion for creating innovative, consumer-focused events aligns seamlessly with NMMA’s drive to grow participation in boating while supporting manufacturers and dealers.
About NMMA
The National Marine Manufacturers Association (NMMA) is the largest trade association representing boat, marine engine, and accessory manufacturers across North America. Collectively, NMMA members account for an estimated 85 percent of marine products used throughout the region. The association’s efforts include advocacy for pro-boating policies, the promotion of safety and environmental stewardship, and initiatives to increase recreational participation. Through events such as the Chicago International Boat Show and other industry-leading showcases, NMMA continues to deliver on its mission to strengthen the marine community.