Geely Auto Launches in Poland with EX5 BEV, Marking a Strategic Expansion into Eastern Europe
Geely Auto, one of China’s most prominent automotive brands, has officially announced its entry into the Polish market, introducing the all-electric Geely EX5 SUV. This move represents a significant milestone in the company’s global expansion, particularly in Central and Eastern Europe, where demand for clean mobility solutions continues to surge. With this debut, Geely further solidifies its role as a major player in the new energy vehicle (NEV) sector while reinforcing its commitment to sustainability and innovation.
The announcement coincides with the presale of the EX5 in Poland, which is already being hailed as one of the most promising BEV (Battery Electric Vehicle) offerings in its category. The EX5, recognized globally for its sleek design and smart mobility features, is expected to resonate strongly with environmentally conscious Polish consumers, as the country rapidly accelerates its transition to electric mobility.
A Strategic Move into a Growing EV Market
Geely’s entry into Poland is far from accidental. The country has become one of Europe’s most dynamic emerging markets for electric vehicles. According to industry data, sales of battery electric vehicles (BEVs) in Poland surged by 54% year-over-year in May 2025, while plug-in hybrid electric vehicles (PHEVs) jumped 79%. This growth trajectory is a clear signal of Poland’s increasing appetite for sustainable transportation solutions.
“Poland is a key part of Geely Auto’s global strategy,” said Moe Wang, Vice President of Geely Auto International. “It’s one of Europe’s most promising and fast-developing EV markets. With our experience in electrification and a comprehensive product lineup, we are well-positioned to meet the rising demand in the region.”
Poland’s expanding EV infrastructure, coupled with government incentives, improving charging accessibility, and a heightened public awareness about emissions, makes it an ideal entry point for Geely’s European ambitions. The move also supports the broader goals of the European Union, which aims to phase out internal combustion engine vehicles by the mid-2030s.
Introducing the Geely EX5: A Feature-Rich BEV
The EX5 is not just any electric SUV. It is the culmination of years of technological refinement and innovation. Designed on Geely’s dedicated GEA platform—a modular architecture developed specifically for electric mobility—the EX5 is tailored for both urban commuters and long-distance drivers.
The vehicle delivers an impressive WLTP-certified range of up to 430 kilometers on a single charge. Fast-charging technology enables it to recharge from 30% to 80% in just 20 minutes, significantly reducing charging downtime. With an acceleration capability of 0 to 100 km/h in just 6.9 seconds, the EX5 offers a dynamic driving experience that aligns with the expectations of modern drivers.
Beyond performance, the EX5 boasts an aerodynamic and futuristic exterior, which has earned it international acclaim. The model has received a series of prestigious design honors including the Red Dot Award, the MUSE Design Award, the IDA Design Award, and the A’ Design Award. These recognitions highlight the attention to detail in both the vehicle’s form and function.
Inside, the cabin is designed with driver-centric ergonomics and cutting-edge digital features. From an intuitive infotainment system to advanced driver-assist technologies, the EX5 promises a smart, connected, and safe ride.
Safety at the Forefront
Safety remains a cornerstone of Geely Auto’s product philosophy. The EX5 is built to meet—and exceed—international safety standards. The model has successfully passed the stringent Euro NCAP crash tests, receiving a 5-star safety rating. It also sets benchmarks in battery safety, having cleared rigorous assessments such as the needle penetration test without causing fire or explosion—one of the most demanding validations in EV battery testing.
With its extensive suite of active and passive safety features, Geely aims to build customer trust in new markets and deliver not just performance, but peace of mind.
Commitment to Long-Term Growth in Poland
“This isn’t just a summer launch—it’s the beginning of a long-term brand development plan,” said Karol Kostrzewa, General Manager of Geely Poland. “We aim to attract Polish drivers through the combination of innovative technology, high-quality design, and superior safety. Our vehicles reflect Geely’s belief that every customer deserves a remarkable mobility experience.”
Kostrzewa emphasized that the Polish rollout is not merely a transactional entry into a new territory but a long-term strategic investment. “This is about giving people a new perspective on mobility—one that is cleaner, smarter, and more exciting. The EX5 is just the beginning of what we believe will be a strong presence in the Polish market.”
A Legacy of Innovation and Global Reach
Geely Auto has come a long way since its founding in 1986. From its early roots in China to its current status as a global mobility brand, the company has remained steadfast in its mission to pursue innovation and sustainability. Over the last decade, Geely has become a pioneer in the development and production of electrified vehicles.
The year 2024 was a landmark for Geely Auto Group. The company sold more than 2.17 million vehicles globally, marking a 32% increase over the previous year. Notably, sales of electric and hybrid vehicles reached 880,000 units, representing a massive 92% year-over-year growth. At the same time, export volumes rose by 57%, totaling over 414,000 units. These numbers are a testament to the growing global appeal of Geely’s product range and its strategy of placing clean energy vehicles at the forefront.
Deep Roots in Europe
Although the EX5’s launch in Poland is a new chapter, Geely’s presence in Europe is far from recent. The company has established multiple R&D centers and design studios across the continent. These facilities serve as incubators for innovation, enabling Geely to incorporate local consumer preferences into its global product strategy.
Geely also owns or holds significant stakes in several well-known European automotive brands and suppliers. Through partnerships and collaborations, the company has acquired valuable insights into European regulations, customer behavior, and technological expectations.
“Europe has long served as a critical innovation hub for Geely,” noted Alex Nan, Vice President of Geely Auto Group and CEO of Geely Auto International. “Our expertise in New Energy Vehicle technology, combined with our strong understanding of local market dynamics, positions us uniquely as we expand into Poland. We believe this step marks the beginning of a transformative journey for our brand in Eastern Europe.”
Partnership with Jameel Motors
Geely’s entry into Poland is supported by a strategic partnership with Jameel Motors, a global mobility brand under Abdul Latif Jameel. With more than 70 years of experience in automotive distribution and services, Jameel Motors brings significant industry know-how to Geely’s Polish operations.
Jameel Motors operates in over 10 countries, including the United Kingdom, the United Arab Emirates, Japan, China, and Australia. As Geely’s official distributor in Poland, Jameel Motors will oversee sales, after-sales service, and brand engagement initiatives. Their reputation for delivering premium customer experiences is expected to complement Geely’s product strengths and boost customer confidence in the new market.
“We are excited to bring Geely’s cutting-edge electric vehicles to Polish consumers,” said a spokesperson for Jameel Motors. “Together, we will offer a compelling combination of technology, design, safety, and service.”
A Vision for the Future
Geely Auto’s launch in Poland with the EX5 is more than just a product rollout—it’s a statement of intent. The company aims to become a top contender in the European EV market, providing practical, reliable, and technologically advanced alternatives to traditional cars. With the support of Jameel Motors and the strength of its own R&D capabilities, Geely is poised to deliver value to Polish drivers and redefine the standards of sustainable mobility in the region.
Looking forward, Geely plans to expand its model range in Poland, introduce charging infrastructure support initiatives, and collaborate with local partners to foster a robust EV ecosystem. By positioning itself as both a car manufacturer and a mobility solution provider, Geely is laying the groundwork for long-term success.
In a region that’s rapidly embracing electric mobility, Geely’s arrival couldn’t be more timely. With its innovative spirit, strong product lineup, and a proven track record of international growth, the brand is set to make a lasting impression on Poland’s roads—and its future.
About Jameel Motors
Jameel Motors is an international mobility brand owned by Abdul Latif Jameel and a leading provider of automotive solutions, collaborating with top automotive manufacturers worldwide. The company operates in 12 countries, including the United Kingdom, the United Arab Emirates, Turkey, Morocco, Egypt, Algeria, Japan, China, Australia, Monaco, and Poland. Jameel Motors represents some of the world’s most recognized personal and commercial vehicle brands, including Geely Auto, Toyota, Lexus, BYD, GAC Motor, MG Motor, Farizon Auto, and Hino. With deep market insight and a unique position as an independent global distributor, Jameel Motors enables OEM partners to reach new customers, increase market share, and boost customer satisfaction and loyalty.
About Geely Auto
Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China and was founded in 1997 as a subsidiary unit of Zhejiang Geely Holding Group (ZGH). The Group manages several leading brands, including Geely Auto, Lynk & Co, and Zeekr. Geely Auto Group is also the global strategic partner of Malaysian national automaker PROTON.
The Group employs more than 50,000 people, operating 12 plants and 5 global R&D centers in Hangzhou, Ningbo, Gothenburg, Coventry, and Frankfurt. The Group also boasts 5 global design studios in Shanghai, Ningbo, Gothenburg, Milan, and Coventry, respectively with over 1000 employees. Geely Automobile Holdings, a subsidiary company holding controlling stakes in Geely Auto, Lynk & Co, and Zeekr, has been listed on the Hong Kong stock exchange since 2005.
